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Margin Management Course

  • Duration:1 Day
  • Cost:£539 + VAT
  • Ref:CIMA516

To power profitable growth

Cost £539.00 Duration 1 day Code CIMA516

Course rating:

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Who is it for

  • All senior managers with a direct interest in ensuring that profitability is proactively managed
  • Sales and commercial managers who want to maximise the conversion of sales opportunities into profitable business
  • Account managers needing to ensure that customers deliver the level of sales they have anticipated when discount structures have been agreed
  • Finance managers keen to ensure that their business does not grow 'at any price'. All who want to find a common language between finance and sales.

What is it about

THIS COURSE IS RUN BY CIMA MASTERCOURSES

Speaker Details

Robin Bellis-Jones, BSc, BCommerce, MBA, FCMA, FIMC, Managing Director of The Bellis-Jones Hill Group.

Robin has over 25 years' experience in business improvement and performance management. He works closely with directors and senior managers to support strategy development and profit improvement across a wide range of organisations.

Tony Hodgson, ACMA, Head of The Bellis-Jones Hill Group Pricing and Revenue Management practice.

Tony has assisted organisations drive performance improvement by identifying the key levers to enhance profitability. He was formerly Director of Pricing for a global organisation, and has developed pragmatic and successful approaches to pricing and margin management that demonstrably enhances profitability. Developed and delivered by The Bellis-Jones Hill Group.

Testimonials

'Definitely food for thought with some ideas to immediately put into practice.'

Robert Beckram, Finance Director, Gratterpalm Group

'It has given me ideas for a lot of new ways of consolidating, and how we look at margins and pricing'

Nick Pope, Head of European Footwear, New Balance Athletic Shoes Ltd

'All my objectives are now answered'

Amira Burzic, Financial Controller, Tamar.com Ltd


Course Overview

9.00 Registration and coffee

9.30 Start of seminar

The seminar will focus on:

  • exploring why effective margin management can be difficult
  • understanding why gross margins can be misleading and knowing what the real margins are
  • analysing, reporting and managing profitability by customer, channel, sector, region and product and using drill-back to identify the root-causes of poor profitability
  • balancing customer relationship and margin management
  • pricing – an assessment of the hidden profit improvement opportunities
  • articulating what proactive pricing processes actually look like
  • exploring case study examples from organisations that have grown both revenues and profits by focusing on customer profitability, reporting and pricing process management
  • review of the recent developments in pricing and customer profitability analysis and reporting software
  • powering profitable growth – getting started and planning the next steps

This seminar is intended to be highly participative and is expected to be even more interactive if delegates from more than one function of an organisation are present, and if they are prepared to discuss particular margin management issues that they face.

5.00 Close of seminar


What will I get out of it?

  • Insight into a range of opportunities for profit improvement
  • The ability to increase margins without losing valuable customers
  • Knowledge of margin management techniques that have worked for other well-known organisations
  • Insights into how to win tenders and make a profit

6 CPD hours (for non-CIMA members)

This course is endorsed by ACCA UK.

Accredited by

CIMA Mastercourses for CPD purposesACCA - counts towards CPD points

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